links for 2008-04-28

• Reluctantly, a Daily Stops Its Presses, Living Online > NYTimes
  Madison, WI daily Capital Times dies in print at age 90, but continues to live online.
• Print newspaper circ continues on its steep downward slide > Romenesko
  ABC reveals latest numbers for some of country’s largest daily newspapers.
• SMPRs: Who’s paying attention? Who should be?
  Hat tip to David Jones for pointer to this post on recent PR Week study.
• It’s not about you. > Now is gone
  Lauren Vargas with a little reminder that it’s “all about your community.”
• The Struggle To Measure Social Media Effectiveness
  Beth Kanter on the focus of measurement: quality or quantity as indicators of effectiveness.